Thursday, August 30, 2012
Networking: Basics or bust!
How is your business going? I mean, how is it? Have all the clients and the revenue you want, or you're struggling to generate what you know you want, want and deserve? Have you ever wondered how the super-successful people in your industry apparently golf, lunch, wine and eat their way to success? Have you ever wondered: "What are their secrets?"
The answer, of course, is YES! Of course you have! In order to create a business that is the baseline (the only one, in my humble opinion), you must master the art of networking. Having a tried-and-true method of networking that all but guarantees your success (the part that requires a guarantee!) We get off to a great start.
Set aside an hour this week to answer the following questions. To achieve your goals and achieve your vision more effectively and efficiently, you need to evaluate where the business is now - this is your A. where you want to end up is your point B. Obviously, the goal is to get as efficiently and effectively as possible. In other words, is your network and your network activity, consistent with the objectives of staff in the business plan?
Definition of Networking - netoworkoing (nt wûrk Eng) v: the exchange of ideas, information and resources
Networking will help you: find customers (and future); Determine with which you can create strategic partnerships, develop a high level of name and face recognition, work smarter, not harder, get and stay on top, and build business personal relationships and the difference between mediocre and fabulous!
Assessment questions
Here are the questions to ask before you begin:
o What are the strengths and weaknesses of my network refers to the objectives set out in my personal development plan?
or I need to sharpen my attention and I called my networking approach too restrictive?
or what value I added to my sources of reference and businesses of my clients, focusing on these networking activities?
or what value I added to my personal development / training, focusing on these networking activities?
or what value I added to my company, focusing on these networking activities?
What is working?
or in such networking activities I engaged?
o What results I got from my networking efforts (eg new customers, potential customers, the reference sources, contacts, friends, etc.)?
o What concrete progress I made on-going efforts?
o What specifically do not see myself making progress towards the conclusion of these efforts?
What network or other actions taken to achieve the goals I set in my personal development plan?
What does not work?
or I have lost all members of the network? If so, why?
o What changes can I do to prevent similar losses in the future?
Ø What internal or external obstacles prevent me developing a strong network?
Or who can I contact for help?
o What, if any, should I remove items from my personal development plan?
o What should I add to my network?
After completing the inventory, you'll have an idea of where the gaps are in networking and marketing your company. In Networking: Are You Ready? I focus on what you do to prepare for the mental point of view for all upcoming networking events (read the article, once you've done your inventory and fixed point A) .......
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